ORM Podcast – Cerebrun – Lessons From An OCR Failure


A discussion with the founder of Cerebrun on the history of the event from start to finish.

Back in early 2012, Jeff Neal has a genius idea to put on an obstacle race and make millions, or at least thousands. Tough Mudder, Spartan, and Warrior Dash were printing money as far as he could tell, so how hard could it be? We dive into all that went wrong, and some that went right in this history lesson in OCR.

This article originally appeared at Obstacle Racing Media. Click here to go to original article


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